Sensational developments must be well planned and designed. Successful developments must be well placed within the reality of the market.

A proper market study should:

Assess the current state of the market, and project it forward, to the future date of marketing.

Review the site and its surroundings to determine appropriate client groups, development forms, and features.

Estimate attainable pricing through careful analysis of market data - setting prices based on costs can be a big mistake.

Measure the size of the potential market.

Identify actual and potential competition.

Project the future demand-supply balance.

Estimate the sales rate for the proposed development.

This is the core business of Will Dunning Inc. We have developed specialized skills and proprietary models that cover all of these bases - thoroughly and economically.

We do economic research.
We provide economic solutions.
We help smart companies make smarter decisions.